The Newsletter Platform Built for Coaches

Stay top of mind with your clients and attract new ones — without spending hours writing emails. Aldus's AI creates coaching newsletters that showcase your expertise.

Start your coaching newsletter free →

The Challenge

  • You know email is the best channel for nurturing client relationships, but writing takes time away from coaching
  • Your expertise is in coaching, not content marketing — writing doesn't come naturally
  • Maintaining a consistent newsletter schedule alongside client sessions is nearly impossible
  • Other platforms are complex and designed for marketers, not coaches

How Aldus Solves This

Share your expertise effortlessly

Tell the AI your coaching topic and it creates a complete newsletter — with insights, actionable advice, and reflective questions that position you as an authority in your niche.

Nurture client relationships

Keep past clients engaged, warm up potential clients, and provide value between sessions. A consistent newsletter keeps you top of mind when someone is ready to invest in coaching.

Simple enough for non-technical coaches

No design skills, no coding, no marketing knowledge required. Describe your topic, review the AI's draft, and send. The entire process takes 15 minutes.

Grow your practice affordably

Start free with up to 2,500 subscribers. Most coaches never need to leave the free plan. When you do upgrade, it's just $19/mo — less than the cost of one coaching session.

Newsletter Ideas for Coaches

  • Weekly mindset shifts and personal development tips
  • Client success stories (with permission) and case studies
  • Frameworks and exercises your audience can apply immediately
  • Book recommendations and resource roundups
  • Seasonal goal-setting and reflection prompts

Pricing for Coaches

Most coaches thrive on the Free plan (2,500 subscribers, 4 issues/month). If you want 30 issues/month and custom branding to match your coaching practice, the Starter plan is just $19/mo.

See full pricing →

Frequently Asked Questions

I'm not a great writer — will the AI make me sound good?

Yes. The AI produces well-structured, engaging content based on your topic. You review and add your personal touch. Over time, it learns your voice and style, making each draft sound more like you.

Can I use my newsletter to sell coaching packages?

Absolutely. Include calls to action for discovery calls, programme launches, or workshop signups. The AI generates contextual CTAs that connect your content to your offers naturally.

How often should coaches send newsletters?

Weekly or bi-weekly works best for coaches. It's frequent enough to stay top of mind without overwhelming your audience. Aldus lets you set your preferred schedule and handles the rest.

Can I import my existing client email list?

Yes. Upload your contacts via CSV and they'll be added as confirmed subscribers. Make sure you have permission to email them — Aldus uses proper authentication to protect your sender reputation.

Start your coaching newsletter free

AI writes your newsletter. You just approve and send.

Get started →