The Newsletter Platform Built for E-commerce
Drive repeat purchases and build brand loyalty with AI-powered newsletters that engage your customers beyond the transaction.
Start your e-commerce newsletter free →The Challenge
- Transactional emails are automated, but brand-building content newsletters require creative effort you don't have time for
- Your email marketing is mostly promotional — discounts and sales that train customers to wait for deals
- Personalising content for different customer segments is complex and time-consuming
- Enterprise email marketing platforms like Klaviyo are expensive and overpowered for content newsletters
How Aldus Solves This
Content that builds brand loyalty
Move beyond promotional emails. The AI creates editorial content — styling tips, product stories, industry insights — that gives customers reasons to engage beyond discounts.
AI-generated product imagery
Aldus generates custom images for every newsletter, so your content never looks like stock photography. Each issue has a unique visual identity that matches your brand.
Engagement-driven segmentation
Automatically segment subscribers by engagement level. Send your most engaged customers exclusive content and re-engage those showing signs of dropping off.
Affordable complement to your marketing stack
Use Aldus for content newsletters alongside your transactional email tool. At $19/mo, it costs a fraction of what you spend on your marketing platform.
Newsletter Ideas for E-commerce Brands
- Product stories: the design process, materials, craftsmanship behind your products
- Styling guides, use cases, and customer spotlights
- Behind-the-scenes: team, workshops, sourcing, sustainability
- Trend reports and seasonal inspiration
- Exclusive early access to new collections or limited editions
Pricing for E-commerce Brands
E-commerce brands typically start on the Starter plan ($19/mo) for 30 issues/month and custom branding. This is a fraction of what Klaviyo or Drip charges and gives you AI content creation built in.
See full pricing →Frequently Asked Questions
Is Aldus a replacement for Klaviyo or Drip?
Aldus is specifically built for content newsletters, not transactional emails or marketing automation flows. Many e-commerce brands use Aldus for their editorial newsletter alongside their existing marketing automation platform.
Can we link to products in our newsletter?
Absolutely. Include product links, collection pages, and campaign URLs in your newsletters. Aldus tracks click-through rates on every link so you can see which products drive the most engagement.
Does Aldus support HTML email templates?
Aldus generates responsive HTML emails automatically based on your brand theme (colours, fonts, logo). You don't need to design or code templates — the AI handles it.
Can we use our own sending domain?
Yes. Custom sending domains are available on all paid plans. This improves deliverability and ensures your emails come from your brand, not a generic platform address.